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BOOKSTAGRAM 101

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LET’S bookmark YOUR CORNER OF THE INTERNET

HI INDIE AUTHORS AND BOOKISH CREATORS! 👋

By growing a connected community that will support even your most ambitious dreams. 

Maybe you are...

A bookstagrammer who opens your mailbox and imagines pulling out that highly coveted ARC.

Or an indie author who keeps picturing the Amazon orange banner sitting proudly above YOUR book.

Or a bookish business who wonders what it would be like to have trouble keeping things in stock.

No matter what your beautiful, bookish dreams are, I promise:

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The bookish world (and especially the Bookstagram community) is a magical place where your passion can become an honest-to-goodness, money-making business that you legitimately love running. 

All you need are the tools to build it and a guide to show you the way.

We’re kicking off an enemies-to-lovers arc with your online presence. 

Which means...

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Hacks, tricks, and hustle culture
Structure, strategy, and action plans.

Working for free
Monetizing your platform and selling your books.

Chasing trends
Building a unique and authentically-you brand.

Catering to everyone and hoping to go viral.
Converting a passive audience into a supportive community.

Grinding & spending tons of hours making content.
Finding a rhythm that works for you so that you can read more books, take more walks, and run your brand instead of feeling like it’s running you.

Tools + Trainings

That build your community one follow, partnership, and reader at time.

BOOKSTAGRAM 101 The Membership

Learn alongside a supportive community of other bookish creators and authors with digestible monthly training modules, a 24/7 community portal, and a live support session every month. 

most popular offer

MASTERCLASSES

Self-paced independent learning to help you feel confident in one targeted skill or goal. 

COACHING

Group and 1-on-1 coaching containers for support that’s tailored to your specific needs. 

AUTHOR SERVICES

Working directly with authors to market their books. I am delighted to provide a platform for books and authors I adore. 

So tell me, are you a...

author

bookish creator

WHEN IT COMES TO ORGANIC GROWTH AND MARKETING

There is So. Much. Noise. 

The online space (and ESPECIALLY Instagram) is inundated with people guaranteeing to increase your reach, skyrocket your following, and make you 6-figure months. Figuring out who’s trustworthy and who’s selling snake oil feels like a job all on its own.

Plus: make no mistake, we’re a special bunch over here in the bookish world. 🤣 Not everything we read online will be a best practice for our audience, even if it works for other people.

I have spent hundreds of hours dodging dubious advice, cutting through fluff, and strategizing, testing, and evaluating to find out what actually works on Instagram and (more importantly) what works for our specific micro-niche.


When I left my job of 11 years to turn my bookstagram into a business, I wasn't sure if this was the best idea ever or if I was about to be a laughingstock. 

Think of me as the
Manon to your Thirteen.

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community members

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students

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in yearly revenue

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books marketed

That's me, your bookish BFF and growth cheerleader

Now, my business lets me work in my passion, spend time with family, and (ofc) read every day. Trust me: it’s possible.

My job is to help you forge a balanced and sustainable path to turning the things you love to do into the platform you’ve always dreamed of. (My other job is to cheer for you like you’re Taylor and I’m in the front row. 😉)

And while I have total confidence that you could figure this out on your own – you don’t have to.

Finding your people won’t be a walk in the park (just being honest!) but you won’t be doing it alone.

I’M OFFICIALLY ASKING TO JOIN YOU ON YOUR JOURNEY ➡

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"Tina was an absolute dream to work with."

Not only was she incredibly professional and prompt but she also was such a lovely soul who is so passionate about her clients and their work. I will absolutely be working with her for all of my future books, she was perfect!!

Imani Erriu
Author of viral TikTok sensation Heavenly Bodies

"Tina has an excellent understanding of the book world and online marketing."

She’s an excellent resource and a dream to work with. She is organized and insightful, tenacious and creative. I am always looking for more ways to collab together ♥️

Sophie Lark
Amazon bestselling author of Love Contract, Brutal Prince, & Stolen Heir

"Tina is one of my absolute favorite partners to work with."

While she is a wealth of knowledge, it's the care and concern she has for every single one of her clients that makes her stand out. I felt like I had a friend through the entire process. From the bottom of my heart, I can't recommend working with this creator + coach enough!

Kate Golden
Bestselling author of Dawn of Onyx

"Working with Tina was one of the best parts of my last release."

The time and care she puts into her business and supporting the romance community (especially indie authors) cannot be overstated. Anyone can tell that she has a passion for what she does.

Carrie Aarons
Amazon bestselling author of The Nash Brothers series.

Tina is such a wonderful collaborator and does a great job understanding her audience, the author's audience, and how to create compelling content. It's always so fun to work with her!

She always asks such thoughtful questions that make it easy to relax and have a natural conversation together.

Carissa Broadbent
NYT & WSJ bestselling author of The Ashes and the Star-Cursed King

"Collaborate with Tina because she is professional and passionate and has the best aesthetic!"

She is so warm and asks such good questions, her passion for stories really shines through. Months later, it still remains one of the most enjoyable interviews I’ve ever done.

Thea Guanzon
NYT + USA Today bestselling author of The Hurricane Wars

"My pre-release Instagram Lives with Tina are a tradition at this point."

It's obvious how much care and research she puts into her author lives, and they're a wonderful mix of fun, thoughtful, and engaging. I'm always excited to do one of these lives with her!

Ana Huang
NYT, USA Today, #1 Amazon bestselling author

Values that I stand by:

Teaching you how, instead of doing it for you

Empowerment

Making holistic and sustainable life choices.

Balance

Acknowledging that there are many paths to success, and helping you make the choice that’s right for you. 

Ethics + Autonomy

YOU TOO? READ THE REST ➡

Sorry to add to your TBR pile

But these freebies are worth bumping up in your rotation

The IG Profile Refresh

Give your IG profile a glow-up with an uncomplicated self-audit guide. Easily remove unnecessary barriers on your page so we can start seeing your community grow, and, grow, and (you guessed it), grow.

get the guide

Bookstagram Engagement Boosters

150+ plug-and-play hooks, stories, CTAs, and QOTDs to boost your engagement and grow a connected Bookstagram following. 

get the guide

Instagram for Indie Authors

A step-by-step (non-overwhelming) guide tailored specifically for you based on the work I’ve done over the past two years coaching indie, hybrid, and trad authors.

get the guide

A structured guide to creating on-brand content pillars, brainstorming ideas, and auditing what you make.

STUCK IN A CREATIVE RUT? I MADE YOU SOMETHING.

Get your Content Creation Guide

A thousand times yes